And don’t get me wrong, promoting your events, asking for connections and telling people about your company are totally viable, real and legitimate actions that are and should be performed within networks and communities every day. The trick is, just like a bank account, make sure you have a healthy account balance (ie. more deposited than withdrawn). As well, much like a personal bank account, it is beneficial to carry a higher balance. You never know when you’ll have a rainy day.
I look at these things on a simple relationship level and with every relationship in life, no matter what it may be, both sides should be both giving and getting something out of the relationship. I mean if one person is getting everything and the other person is giving everything, that’s an unhealthly relationship and it isn’t sustainable.